To instruct individuals who provide messaging to the public, which resources to use and how to get messages out in an emergency or other event.
Prerequisites: Must complete Basic PIO G-290
Objectives:
■ The reasons that organizations must integrate effective emergency risk and crisis communication planning and resources into overall emergency operational planning at the community, state and federal levels
■ Accepted definitions of emergency risk and crisis communication concepts
■ Nuts and bolts of crisis communication planning and tools, including problem definition, analysis, implementation of intervention, evaluation, and feedback
■ How emergency risk and crisis communication concepts apply to a possible or declared bioterrorism event
■ The psychology of a public health emergency and what messages the public will need from their public health professionals
■ How local, state, and federal emergency response and recovery operations (including governmental and nongovernmental
Target Audience:
Staff who will be performing duties as a Public Information Officer in an incident or event; such as:
LPHA and HPP and other agency representatives who would be called upon in an event to produce messages for the public and speak to the media.